Bythjul is a Stockholm-based online rims and tyres retailer founded in 2002.

Verdane invested in Bythjul in 2006. At the time, the company had revenues of 30 MSEK. Following expansion into Denmark, Finland and Norway, sixfold revenue growth and the implementation of improved financial and operational control systems, we sold the company to an international trade buyer, Mobivia Groupe, in 2014.