Natlink

Natlink is dedicated to enhancing hunting and outdoor experiences through innovative digital solutions. By bringing together leading brands including WeHunt, Tracker and Burrel Trail Cameras, the company has built a connected ecosystem that helps users engage with nature through smart, intuitive technology. With more than one million app downloads and a strong focus on quality and user experience, Natlink has established a leading position within hunting technology.

In 2025, Natlink expanded beyond outdoor technology through the acquisition of Heartrunner, a Nordic emergency response platform that mobilises nearby volunteers to assist in cardiac arrest, fire and overdose incidents before emergency services arrive. With more than one million registered users across its platforms, Natlink is evolving into a broader geopositioning platform with mission-critical capabilities, connecting hunters, outdoor enthusiasts and civil society through technology designed to support people in both everyday and emergency situations.